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Business model refinement and GTM strategy for an Ecommerce

Client Scenario: A prominent player in the Indian Real Estate industry hit by the slowdown wanted to diversify and get into the growing E-Commerce industry

Problem Statement: E-Commerce space is growing but cluttered with lot of players. Client wanted to understand the current ecommerce space better  and refine their business model to reduce the risks and increase scalability

Consulting Solution Offered: BRL Team helped the client insights from the current market and research around their ecommerce idea. Post that a launch and complete execution plan was delivered. The project was executed in 3 below mentioned phases

a) Insights and idea generation around the business model 

 

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b)  Refinement of the existing business model

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c) Launch strategy and roadmapPicture5

Result : Thorough research and actionable consulting provided by BRL helped client to finalize a business idea and launch effectively. Business is running well and was covered by major news portals for the uniqueness of idea.